Seeing an established brand through a new lens As Canon U.S.A., Inc. leads the industry in digital imaging solutions through innovation and quality, Defakto utilized our UX and UI methodologies to quickly create a front-end website prototype to reflect their new brand goals and highlight a new product offering. This allowed us to streamline the creative approval phase and expedite delivery through the whole project using an enhanced Agile process
Defakto has created digital experiences for Spectrum/Time Warner Cable that have cultivated in raising awareness of a unified brand while always keeping a transactional approach in mind. As a long-time partner, Spectrum continues to leverage Defakto’s capabilities in building and strengthening customer relationships in the world of TV, Internet and Voice with strategic consulting, Adobe Experience Manager development and UX/UI design.
Abilene Christian University
Whether you’re an undergrad first-year student or a working professional furthering your education with a graduate degree, Abilene Christian University understands student life experience can mean many things to many people. It’s with that lens that ACU has engaged Defakto to create technology enabled platforms to empower student programs that are adaptable, flexible and accessible.
Dallas Museum of Art
As part of an initiative to get a better understanding of the museum's visitors and their interests, the DMA engaged Defakto to perform a data mining analysis that allowed us to gain new insights on increasing engagement. We then created a visitor-focused data methodology that would allow us to understand visitor segments with the goal to strengthen long-term visitor engagement. Our solution brought data science into the world of art.